Thursday, March 18, 2010

YouToonie?

http://img.youtube.com/vi/xpcUxwpOQ_A/0.jpg

It won't affect the six Beakers now will Benson Honeydew reap any royalties from this virtual step forward, but YouTube are considering a way that would compensate independent music artists for making videos that would appear on YouTube. There's no word on what the details or compensation would be, but artists interested are asked to seek out the Musicians Wanted program on the site.

The channel still has a hard time deleting content posted from live performances which violates copyright laws but some labels try their darndest to do just that. Type in Led Zeppelin and O2 for the 2007 performance and you would be hard pressed to find any links to Stairway To Heaven or Black Dog among others.

The labels and YouTube made peace somewhat recently by agreeing to have their videos placed on the channel. The money is then generated from a 20 or 30 second commercial prior to the video airing.

Pop band OK Go appears to be one of the first groups to jump on YouTube's bandwagon, but how this leads to more cash is anyone's guess. More freedom perhaps from the often airtight, unimaginable record contracts young bands are only too eager to put their John Hancock on.

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